Fabick Cat Rentals: New Look. Same Commitment.
You may start noticing a new name and a bold new look across our locations, equipment, and digital channels. We’re proud to announce that Fabick Rents is now Fabick Cat Rentals℠ — a new look that reflects who we are today, backed by the same commitment you’ve always counted on.
While our brand has evolved, our focus has not. Fabick Cat Rentals brings together the strength of the Cat® brand and the local expertise Fabick is known for, under one clear, unified rental identity. It’s designed to make it easier to recognize us, work with us, and trust us—on every jobsite, every time.
From quick jobs to major projects, getting rentals right takes more than machines. It takes experience to help you choose the right solution, equipment that’s ready to perform, and people who are invested in keeping your work moving forward. That’s what Fabick Cat Rentals delivers—new look, same commitment to helping you get the job done right.
Why the change?
As our customers take on bigger, faster, and more complex work, we knew our rental brand needed to better reflect the full value we bring. Fabick Cat Rentals represents more than availability. It stands for expertise rooted in real jobsite know-how, performance you can rely on, and relationships built to last.
You’ll see this evolution reflected in our updated logo and visual identity. Bold and simple, it clearly connects to the Cat brand while setting rentals apart as a focused, full-service solution. When you see the Fabick Cat Rentals logo, you’ll know what it means—trusted equipment, reliable service, and support that shows up when it counts.
What stays the same?
Everything that matters. You’ll continue to work with the same Fabick team you know and trust—people who understand your business, your timelines, and the realities of the jobsite. Our fleet remains work-ready and well maintained, featuring Cat equipment and other trusted brands, all backed by Cat dealer service and support.
Most importantly, our commitment to your success hasn’t changed. Whether you need one machine or a full fleet, a short-term rental or a long-term solution, Fabick Cat Rentals is here to help you show up right on the jobsite.
Looking ahead
This new brand gives us a stronger foundation to support you today and grow with you tomorrow. It reflects where we’re headed while staying grounded in what matters most.
Fabick Cat Rentals. New look. Same commitment.
Explore our full rental offering at FabickCatRentals.com.